Online Digital Marketing Skills Bootcamp – Leicestershire, for Employed Individuals

Attention Leicester based small business owners, employees and the self-employed!

Fully-funded Digital Marketing Skills Bootcamp course – completely free for those who qualify. Enhance your marketing expertise and connect with fellow local professionals in this engaging course.

Don’t miss out – The next course begins on Tuesday 9th September 2025. Learn more below and register your interest!

This in-depth Digital Marketing Skills Bootcamp course equips you with the knowledge and hands-on experience needed to succeed in the fast-paced world of digital marketing. You’ll learn how to identify and connect with your audience, build a compelling brand presence, and confidently navigate key digital marketing platforms and strategies.

Study Modes:

Delivered entirely online through live group sessions and interactive exercises, along with individual coaching sessions with your trainer.

Qualifications:

Digital Marketing Skills Bootcamp certificate of completion from Fareport Training & Hull City Council / Hull Training & Adult Education

Who is this course aimed at?:

Are you a Hull / East Yorkshire (East Riding of Yorkshire) resident aged 19 or over looking to boost your digital marketing abilities? Our Hull Digital Marketing Skills Bootcamp is designed with you in mind! For sole traders, freelancers, and the self-employed, the course is fully funded. If you’re currently employed, you can still join with support from your employer, who will need to cover either 10% or 30% of the fee, depending on the size of the company.

Modules/Weeks:

1. Introduction to Digital Marketing | Content Collection with Market Research
2. Brand Positioning & Customer Journey | Storytelling and Branding
3. Website Basics | GDPR & Data Protection
4. SEO & EEAT | Blogging
5. Social Media Engagement Strategies | Social Media Ads
6. Video Marketing | Visual Design & Podcasting
7. Email Marketing | Content Planning and Strategising
8. Budgeting for Success | Paid Advertising (Google Ads)
9. Understanding Reporting | Exploring Data Insights
10. Digital Marketing Strategy | Skills Wrap-Up

Cost:

If you’re a sole trader, freelancer, or run a business with no employees, the full course fee is covered by Hull City Council. For businesses with 1-250 employees, a 10% employer contribution is required, with the remaining 90% funded by the council. Companies with more than 250 employees must contribute 30%, while the council covers the remaining 70%. Please note, all funding is dependent on meeting the full eligibility criteria.

Course Start Date: Tuesday 9th September 2025
Days of the Week: Tuesdays
Time: 9.30am – 4pm (with regular breaks throughout the day)
Duration: 10 Weeks
Location: Online – Learn from the comfort of your own home