Online – Content Marketer Bootcamp (North Tyne Only)

Online Event
2

Course Eligibility

  • Candidates need to be 19 or older as of 31st August 2022
  • For candidates aged between 19-24 they must hold a Level 2 qualification (this does not apply for anyone over 24 years)
  • Unemployed and claiming benefits
  • Lived in the UK at least 3 years or have refugee status
  • You must have access to either a tablet, laptop or computer.  A smart phone is not compatible.
  • You must not be in any other form of education, this includes any government funded courses.

Course Description

Learn how to create a website with the tools and features of WordPress. Improve your design skills with an introduction to how Canva can be used to create and collaborate on designs. Grasp the fundamentals of creating a blogging strategy and understand how to better utilise content.

Learners will need a laptop or desktop to work on with a webcam and a mic. There may be reasons a learner cannot have a webcam on for sessions, but this should be the exception rather than the norm.

Module One

WordPress – Creating a site, Blogging, SEO, Podcasting

Anyone who wants to learn to build a website from the ground up, or to get more familiar with WordPress.com tools and features to improve their own site, will benefit from this course.

  • Creating a free WordPress site
  • Themes
  • Customisation
  • Blocks
  • Publishing
  • SEO
  • Keywords
  • Creating and developing a blog
  • Creating and editing a podcast

Module Two

Canva for Beginners and Canva Design Skills

Starting from the start, how to navigate and use the foundations within Canva, creating and
collaborating on designs, and using additional multimedia.

  • Using and customising templates
  • Uploading and using photos
  • Using editing elements
  • Finding fonts and using text
  • Video and audio
  • Sharing and collaborating
  • Saving and organising
  • Recording yourself
  • Animation

Module Three

HubSpot – Blogging

Here’s everything you need to know about creating a successful business blogging strategy and manage a growing blog.

  • Craft a blogging strategy that drives business growth
  • Create quality blog content your audience loves to read and share
  • Build a guest blogging strategy that’s powered by SEO

Module Four

HubSpot – Content Marketing

Developing and understanding how to become a competent content marketer, covering blogs, developing short term and long-term content.

  • Learn a content creation framework for producing effective content on a consistent basis
  • Create and repurpose content that both humans and search engines will love
  • Become a stronger, leaner, and more strategic content marketer

Start Date – Monday 3rd July 2023
End Date – Tuesday 5th September 2023

Course Length – 11 Weeks

Learning Days – 2 Days a week (Monday & Tuesday)

Course Overview

Course Start Date:
03/07/2023
Start Time:
09:30 AM
End Time:
04:00 PM
Course Duration:
11 Weeks
Difficulty Level:
beginner
Registration Deadline:
28/06/2023
Induction Date:
Course Location:
Online Event

Registration has passed – if you cannot find a course currently, feel free to contact us

Course Location:
Online
Course ID:
Course Tags:
Content, Bootcamp, Online, North Tyne,

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